My-library.info
Все категории

Ричард Харрис - Психология массовых коммуникаций

На электронном книжном портале my-library.info можно читать бесплатно книги онлайн без регистрации, в том числе Ричард Харрис - Психология массовых коммуникаций. Жанр: Маркетинг, PR, реклама издательство 2002, год 2004. В онлайн доступе вы получите полную версию книги с кратким содержанием для ознакомления, сможете читать аннотацию к книге (предисловие), увидеть рецензии тех, кто произведение уже прочитал и их экспертное мнение о прочитанном.
Кроме того, в библиотеке онлайн my-library.info вы найдете много новинок, которые заслуживают вашего внимания.

Название:
Психология массовых коммуникаций
Издательство:
2002
ISBN:
5-93878-033-0
Год:
2002
Дата добавления:
26 июль 2018
Количество просмотров:
309
Читать онлайн
Ричард Харрис - Психология массовых коммуникаций

Ричард Харрис - Психология массовых коммуникаций краткое содержание

Ричард Харрис - Психология массовых коммуникаций - описание и краткое содержание, автор Ричард Харрис, читайте бесплатно онлайн на сайте электронной библиотеки My-Library.Info
  «Предупреждён – значит вооружён». Такой эпиграф мог бы открывать эту книгу. И не имеет значения, кто возьмёт её в руки. Специалист почерпнёт в ней новые приёмы и подходы к анализу стратегии и тактики СМИ. Любознательный обыватель научится обеспечивать собственную информационную безопасность.

 Кроме того картина информационного ландшафта современного общества от предвыборного управления массовым сознанием до рекламы памперсов оказывается настолько захватывающей, что однажды начав читать эту книгу, вы уже не оставите её недочитанной.

Психология массовых коммуникаций читать онлайн бесплатно

Психология массовых коммуникаций - читать книгу онлайн бесплатно, автор Ричард Харрис

Friedrich-Cofer, L., Huston, A. C. (1986). Television violence and aggression: The debate continues. Psychological Bulletin, 100, 364–371.

A friend in need. (1998, May). World Press Review, p. 32.

Fuchs, D. A. (1966). Election-day radio-television and Western voting. Public Opinion Quarterly, 30, 226–236.

Funabiki, J. (1992). "Asian invasion" cliches recall wartime propaganda. Extra!, 5(5), 13–14.

Funk, J. (1993 a). Reevaluating the impact of video games. Clinical Pediatrics. 32, 86–90.

Funk, J. (1993 b). Video games. Adolescent Medicine: Stale of the Art Reviews, 4, 589–598.

Gamson, J. (1995, Fail). Do ask, do tell: Freak talk on TV. The American Prospect.

Ganley. G. D. (1992). The exploding political power of personal media. Norwood, NJ: Ablex.

Gardner, D. M., Leonard, N. H. (1990). Research in deceptive and corrective advertising: Progress to date and impact on public policy. Current Issues and Research in Advertising, 12, 275–309.

Gardner, M. P, Houston, M. J. (1986). The effects of verbal and visual components of retail communications. Journal of Retailing, 62, 64–78.

Garelik, G. (1985, April). The weather peddlers. Discover. 18–29.

Garramone, G. M. (1984). Voter responses to negative political ads. Journalism Quarterly, 61(2), 250–259.

Garramone, G. M. (1985). Effects of negative political advertising: The role of sponsor and rebuttal. Journal of Broadcasting and Electronic Media, 29(2), 147–159.

Garramone, G. M., Atkin, C. K., Pinkleton, B. E., Cole, R. T. (1990). Effects of negative political advertising on the political process. Journal of Broadcasting and Electronic Media, 34, 299–311.

Garramone. G. M., Stcele, M. E., Pinkleton, B. (1991). The role of cognitive schemata in determining candidate characteristic effects. In: F. Biocca (Ed.). Television and political advertising. Vol I: Psychological processes (p. 311–328). Hillsdale, NJ: Lawrence Eribaum Associates.

Gartner, M. (1991, July/August). Naming the victim. Columbia Journalism Review, 29.

Geen, R. G. (1994). Television and aggression: Recent developments in research and theory. In: D. Zillmann, J. Bryant, A. C. Huston (Eds.). Media, children, and the family: Social scientific, psychodynamic, and clinical perspectives (p. 151–162). Hillsdale NJ: Lawrence Eribaum Associates.

Geen, R. G., Quanty, M. B. (1977). The catharsis of aggression: An evaluation of a hypothesis. In: L. Berkowitz (Ed.), Advances in experimental social psychology (Vol. 10, p. 1–37). New York: Academic Press.

Geiger, S., Reeves, B. (1993 a). The effects of scene changes and semantic relatcdness on attention to television. Communication Research, 20, 155–175.

Geiger, S., Reeves, B. (1993 b). We interrupt this program... Attention for television sequences. Human Communication Research, 19, 368–387.

Geiger, S. R, Reeves. B. (1991). The effects of visual structure and content emphasis on the evaluation and memory for political candidates. In: F. Biocca (Ed.). Television and political advertising: Vol. I. Psychological processes (p. 125–143). Hillsdale, NJ: Lawrence Eribaum Associates.

Geiogamah, H., Pavel, D. M. (1993). Developing television for American Indian and Alaska native children in the late 20th century. In: G. L. Berry J. K. Asamen (Eds.). Children television (p. 191–204). Newbury Park. CA: Sage.

Geis, R. Brown, V. Jennings. J., Porter, N. (1984). TV commercials as achievement scripts for women. Sex Roles, 10(7/8), 513–525.

Geis, M. L. (1982). The language of television advertising. New York: Academic Press.

Gelb, B, D., Zinkhan, G. M. (1985). The effect of repetition on humor in a radio advertising study. Journal of advertising, 14(4), 13–20.

Gerbner, G. (1997). Gender and age in prime time television. In: S. Kirschner D. A. Kirschner (Eds.). Perspectives on psychology and the media (p. 69–94). Washington, DC: American Psychological Association.

Gerbner, G., Gross, L. (1980). The violent face of television and its lessons. In: E. Palmer A. Dorr (Eds.). Children and the faces of television: Teaching, violence, selling (p. 149–162). New York: Academic Press.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1980). The mainstreaming of America: Violence profile No. 11. Journal of Communication, 30(3), 10–29.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1981 a). Health and medicine on television. New England Journal of Medicine. 305(15), 901–904.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1981 b). Scientists on the TV screen. Society, 18(4), 41–44.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1982). Charting the mainstream: Television's contributions to political orientations. Journal of Communication, 32(2), 100–127.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1984). Political correlates of television viewing. Public Opinion Quarterly, 48, 283–300.

Gerbner, G., Gross, L., Morgan, M., Signorielli, N. (1986). Living with television: The dynamics of the cultivation process. In: J. Bryant D. Zillmann (Eds.). Perspectives on media effects (p. 17–40). Hillsdale, NJ: Lawrence Eribaum Associates.

Gerbner, G., Gross, L., Morgan, M., Signorielli. N. (1994). Growing up with television: The cultivation perspective. In: J. Bryant D. Zillmann (Eds.). Media effects: Advances in theory and research (p. 17–41). Hillsdale, NJ: Lawrence Eribaum Associates.

Gerbner, G., Gross, L., Signorielli, N., Morgan, M. (1980). Aging with television: Images on television drama and conception of social reality. Journal of Communication, 30(1), 37–47.

Gerbner, G., Gross, L., Signorielli. N., Morgan, M. (1986). Television's mean world: Violence profile No. 14–15. Philadelphia: Annenberg School of Communication, University of Pennsylvania.

Gerbner, G., Signorielli, N. (1979). Women and minorities in television drama (1969–1978). Philadelphia: Annenberg School of Communication, University of Pennsylvania.

Getino, O. (1990). Impacto del video en el espacio Latinoamericano [Impact of video in Latin America]. Lima, Peru: Institute Para America Latina.

Gibbs, N. (1996, May 20). The screen test. Time, 31–32.

Gibson, R., Zillmann, D. (1994). Exaggerated versus representative exemplification in news reports: Perception of issues and personal consequences. Communication Research, 21, 603–624.

Gilly, M. C. (1988). Sex roles in advertising: A comparison of television advertisements in Australia, Mexico, and the United States. Journal of Marketing, 52, 75–85. Gleick, E. (1996, October 21). Read all about it. Time, 66–69.

Goldberg, M. (1988, February 20). Take two doses for Kildare and Casey and don't call me in the morning. TV Guide, 12–13.

Goldberg, M. E. (1995). Social marketing: Are we fiddling while Rome burns' Journal of Consumer Psychology, 4, 347–370.

Goldstein, J. H. (Ed.). (1986). Reporting science: The case of aggression. Hillsdale. NJ: Lawrence Eribaum Associates.

Goldstein. J. H., Arms, R. L. (1971). Effects of observing athletic contests on hostility. Sociometry, 34, 83–90.

Goldstein, S., Ibaraki, T. (1983). Japan: Aggression and aggression control in Japanese society. In: A.

Goldstein M. Segall (Eds.). Aggression in global perspective. New York: Pergamon Press.

Goldstein, W. (1998, April 10). Bad history is bad for a culture. The Chronicle of Higher Education, p. A64.

Corn, G. I, Goldberg, M. E., Kanungo, R. N. (1976). The role of educational television in changing intergroup attitudes of children. Child Development, 47, 277–280.

Gornstein, L. (1997, April 13). Advertising finding its way into movies. Manhattan Mercury, p. C5.

Graber, D. A. (1988). Processing the news: How people tame the information tide. New York: Longman.

Graber, D. A. (1989). Content and meaning: What's it all about? American Behavioral Scientist, 33, 144–151.

Graber, D, A. (1990). Seeing is remembering: How visuals contribute to learning from television news. Journal of Communication, 40(3), 134–155.

Graesser, A. C.. Bower, G. H. (Eds.). (1990). Inferences and text comprehension. San Diego, CA: Academic Press.

Graves, S. B. (1980). Psychological effects of Black portrayals on television. In: S. B. Withey R. P. Abelcs (Eds.). Television and social behavior (p. 259–289). Hillsdale, NJ: Lawrence Eribaum Associates.

Graves, S. B. (1996). Diversity on television. In: Т . М . Macbeth (Ed.). Tuning in to young viewers: Social science perspectives on television (p. 61–86). Thousand Oaks, CA: Sage.

Gray, H. (1986). Television and the new black man: Black male images in prime time situation comedy. Media, Culture and Society, 8, 223–242.

Gray, P. (1998, January 19). Paradise found. Time, 63–68.

Greeley, A. M. (1988. July 9). In defense of TV evangelism. TV Guide, 4–7.

Greenberg, B. S. (1980). Life on television. Norwood, NJ: Ablex.

Greenberg, B. S. (1982), Television and role socialization. In: D. Pearl, L. Bouthilet, J. Lazar (Eds.). Television and behavior: Ten years of scientific progress and implications for the eighties: Vol. 2. Technical reviews. Rockville, MD: NIMH.

Greenberg, B. S. (1986). Minorities and the mass media. In: J. Bryant D. Zillman (Eds.). Perspectives on media effects (p. 165–188). Hillsdale, NJ: Lawrence Eribaum Associates.

Greenberg, B. S. (1988). Some uncommon television images and the Drench Hypothesis. In: S. Oskamp (Ed.). Television as a social issue (p. 88–102). Newbury Park, CA: Sage.

Greenberg, B. S. (1994). Content trends in media sex. In: D. Zillmann, J. Bryant, and A. C. Huston (Eds.). Media, children, and the family: Social scientific, psychodynamic, and clinical perspectives (p. 165–182). Hillsdale, NJ: Lawrence Eribaum Associates.

Greenberg, B. S., Atkin, C. (1982). Learning about minorities from television: A research agenda. In: G. Berry C. Mitchell-Kernan (Eds.). Television and the socialization of the minority child (p. 215–243). New York: Academic Press.

Greenberg, B. S., Brand, J. E. (1993). Television news and advertising in schools: The "Channel One" controversy. Journal of Communication, 4,3(1), 143–151. Greenberg, B. S., Brand, J. E. (1994). Minorities and the mass, media: 1970s to 1990s. In: J. Bryant D. Zillmann (Eds.). Media effects: Advances in theory and research (p. 273–314). Hillsdale, NJ: Lawrence Eribaum Associates.

Greenberg, B. S., Brown, J. D., Buerkel-Rothfuss, N. L. (1993). Media, sex, and the adolescent. Cresskill, NJ: Hampton Press.

Greenberg, B. S., Busselle, R. W. (1996). Soap operas and sexual activity: A decade later. Journal of Communication. 46(4), 153–160.

Greenberg, B. S., D'Alessio, D. (1985). Quantity and quality of sex in the soaps. Journal of Broadcasting Electronic Media, 29, 309–321.

Greenberg, B. S., Gantz, W. (Eds.). (1993). Desert Storm and the mass media. Cresskill, NJ: Hampton Press.

Greenberg, B. S., Heeler, C., Graef, D., Doctor, K., Burgoon, J. K., Burgoon, M., Korzcnny, F. (1983). Mass communication and Mexican Americans. In: B. S. Greenberg, M. Burgoon, J. K. Burgoon, E Korzenny (Eds.). Mexican Americans and the mass media (p. 7–34). Norwood, NJ: Ablex.

Greenberg, B. S., Korzenny. F, Atkin, C. (1979). The portrayal of the aging: Trends on commercial television. Research on Aging, I, 319–334.


Ричард Харрис читать все книги автора по порядку

Ричард Харрис - все книги автора в одном месте читать по порядку полные версии на сайте онлайн библиотеки My-Library.Info.


Психология массовых коммуникаций отзывы

Отзывы читателей о книге Психология массовых коммуникаций, автор: Ричард Харрис. Читайте комментарии и мнения людей о произведении.

Прокомментировать
Подтвердите что вы не робот:*
Подтвердите что вы не робот:*
Все материалы на сайте размещаются его пользователями.
Администратор сайта не несёт ответственности за действия пользователей сайта..
Вы можете направить вашу жалобу на почту librarybook.ru@gmail.com или заполнить форму обратной связи.