Ознакомительная версия.
Milliman, Ronald E. (1986), «The influence of background music on the behavior of restaurant patrons», Journal of Consumer Research, 13, September, 286–289.
Milotic, Daniel (2003), «The impact of fragrance on consumer choice», Journal of Consumer Behavior, 3, 2, 179–191.
Mitchell, Deborah, J., Barbara E. Kahn, and Susan C. Knasko (1995), «There’s something in the air: Effects of congruent or incongruent ambient odor on consumer decision making», Journal of Consumer Research, 22, September, 229–238.
Mogilner, Cassie, Tamar Rudnick, and Sheena S. Iyengar (2008), «The Mere Categorization Effect: How the Presence of Categories Increases Choosers’ Perceptions of Assortment Variety and Outcome Satisf action», Journal of Consumer Research, 35, August, 202–215.
Monroe, Kent В., and Angela Y. Lee (1999), «Remembering versus knowing: Issues in buyers’ processing of price information», Journal of the Academy of Marketing Science, 27, 2, 207–225.
Moon, Sangkil, Gary J. Russell, and Sri Devi Duvvuri (2005), «Profiling the reference price consumer», Journal ofRetail-ing, 82, 1, 1 – 11.
Moore, Jesse N., Gregory M. Pickett, and Stephen J. Grove (1999), «The impact of a video screen and rotational-sig-nage systems on satisfaction and advertising recognition», The Journal of Services Marketing, 13, 6, 453–468.
Moore, Robert, Melissa L. Moore, and Michael Capella (2005), «The impact of customer-to-customer interactions in a high personal contact service setting»,Journal of Services Marketing, 19, 7, 482–491.
Morales, Andrea, Barbara E. Kahn, Leigh McAlister, and Susan M. Broniarczyk (2005), «Perceptions of assortment variety: The effects of congruency between consumers’ internal and retailers’ external organization, Journal of Retailing, 81, 159–169.
Morin, Sylvie, Laurette Dube, and Jean-Charles Chebat (2007), «The role of pleasant music in servicescapes: A test of the dual model of environment perception», Journal of Retailing, 83, 1, 115–130.
Morrin, Maureen, and Jean-Charles Chebat (2005), «Person-place congruency: The interactive effects of shopper style and atmospherics on consumer expenditures», Journal of Service Research, 8, 2, 181–191.
Morrin, Maureen, and S. Ratneshwar (2000), «The impact of ambient scent on evaluation, attention, and memory for familiar and unfamiliar brands», Journal of Business Research, 49, 1, 157–165.
Morrin, Maureen, and S. Ratnechwar (2003), «Does it make sense to use scents to enhance brand memory?», Journal of Marketing Research, 40, February, 10–25.
Morrison, Michael, Sarah Gan, Chris Dubelaar, and Harmen Oppewal (2010), «In-store music and aroma influences on shopper behavior and satisfaction», Journal of Business Research, 64, 6, 558–564.
Mulhern, Francis J., and Daniel T. Padgett (1995), «The relationship between retail price promotions and regular price purchases», Journal of Marketing, 59, 83–90.
Murray, Chase C., Debabrata Talukdar, and Abhijit Gosavi (2010), «Joint optimization of Product Price, Display Orientation and Shelf-Space Allocation in Retail Category Management», Journal of Retailing, 86, 2, 125–136.
Martensson, Rita (1994), Marknadskommunikation, Lund: Studentlitteratur.
Magi, Anne (1999), Store Loyalty? An empirical study of grocery shopping, unpublished doctoral dissertation, Stockholm: EFI.
Magi, Anne Weidemanis, and Claes-Robert Julander (2005), «Consumers’ store-level price knowledge. Why are some consumers more knowledgeable than others», Journal of Retailing, 81, 4, 319–329.
Narasimhan, Chakravarthi, Scott A. Neslin, and Subrata K. Sen (1996), «Promotional Elasticities and Category Characteristics», Journal of Marketing, 60, April, 17–30.
Nedungadi, Prakash (1990), «Recall and consumer consideration sets: Influencing choice without altering brand evaluations», Journal of Consumer Research, 17, 3, 263–276.
Newman, Andrew J., Daniel K. C. Yu, and David P. Oulton (2002), «New insights into retail space and format planning from customer tracking data», Journal of Retailing and Consumer Services, 9, 253–258.
Newman, Andrew, and Gordon R. Foxall (2003), «In-store customer behavior in the fashion sector: Some emerging methodological and theoretical directions», International Journal of Retail and Distribution Management, 31, 11, 591–600.
Ngobo, Paul-Valentine, Patrick Legoherel, and Nicolas Gue-guen (fortcoming), «A cross-category investigation into the effects of nine-ending pricing on brand choice», Journal of Retailing and Consumer Services.
Niedrich, Ronald W., Subhash Sharma, and Douglas H. Wedell (2001), «Reference price and price perceptions: A comparison of alternative models», Journal of Consumer Research, 28, 339–354.
Noad, Jeremy, and Beth Rogers (2008), «The importance of retail atmospherics in B2B retailing, the case of BOC», International Journal of Retail & Distribution Management, 36, 12, 1002–1014.
Nogales, A. Fernandez, and M. Gomez Suarez (2005), «Shelf space management of private labels: A case study in Spanish retailing», Journal of Retailing and Consumer Services, 12, 205–216.
Nordfalt, Jens, Hanna Hjalmarsson, Niclas Ohman, and Claes-Robert Julander (2004), «Measuring consideration sets through recall or recognition: A comparative study», Journal of Retailing and Consumer Services, 11, 321–330.
Nordfalt, Jens (2005a), Is consumer decision-making out of control? Non-conscious influences on consumer decision making for fast moving consumer goods, unpublished doctoral dissertation, Stockholm: EF1.
Nordfalt, Jens (2005b), «Track to the future? A study of individual selection mechanisms preceding ad recognition and their consequences», Journal of Current Issues and Research in Advertising, 27, spring, 19–29.
Nordfalt, Jens (2009), «Unplanned grocery purchases: the influence of the shopping trip-type revisited», Journal of Consumer Behaviour, 8, 1, 1 – 13.
Nordfalt, Jens (forthcoming), «Improving the attention-capturing ability of special displays with the combination effect and the design effect», Journal of Retailing and Consumer Services.
North, Adrian C, and David J. Hargreaves (1996), «The effects of music on responses to a dining area», Journal of Environmental Psychology, 16, 55–64.
North, Adrian C, David J. Hargreaves, and Jennifer McKendrick (1999a), «Music and hold-on waiting time», British Journal of Psychology, 90, 161–164.
North, Adrian C, David J. Hargreaves, and Jennifer McKendrick (1999b), «The influence of in-store music on wine selections», Journal of Applied Psychology, 84, 2, 271–276.
Nowlis, Stephen M., and Itamar Simonson (2000), «Sales promotions and the choice context as competing influences on consumer decision making», Journal of Consumer Psychology, 9, 1, 1 – 16.
Oakes, Steve (1999), «Examining the relationship between background musical tempo and perceived duration using different versions of a radio ad», European Advances in Consumer Behavior, 4, 40–44.
Oakes, Steve (2003), «Music tempo», Psychology and Marketing, 20, 8, 685–699.
Oakes, Steve (2007), «Evaluating Empirical Research into Music in Advertising: A Congruity Perspective», Journal of Advertising Research, 47, March, 38–50.
Ofir, Chezy, Priya Raghubir, Gili Brosch, Kent B. Monroe, and Admir Heiman (2008), «Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience», Journal of Retailing, 84, 4, 414–423.
Oppewal, Harmen, and Harry Timmermans (1997), «Retailer self-perceived store image and competitive position», International Review of Retail, Distribution, and Consumer Research, 7, 1, 41–59.
Orth, Ulrich, and Aurelie Bourrain (2005a), «Optimum stimulation level theory and the differential impact of olfactory stimuli on consumer exploratory tendencies», Advances in Consumer Research, 32, 613–619.
Orth, Ulrich, and Aurelie Bourrain (2005b), «Ambient scent and consumer exploratory behaviour: A causal analysis», Journal of Wine Research, 16, 2, 137–150.
Ott, J. N. (1973), Health and light, New York: Simon & Schuster.
Pan, Yue and Jennifer Christie Siemens (in press), «The differential effects of retail density, An investigation of goods versus service settings», Journal of Business Research.
Park, C. Whan, Easwar S. Iyer, and Daniel C. Smith (1989), «The effects of situational factors on in-store grocery shopping behavior: The role of store environment and time available for shopping», Journal of Consumer Research, 15, March, 422–433.
Park, C. Whan, and S. Mark Young (1986), «Consumer response to television commercials: The impact of involvement and background music on brand attitude formation», Journal of Marketing Research, 23, February, 11–24.
Parsons, Andrew G., (2008), «Use of scent in a naturally odorless store», International Journal of Retail & Distribution Management, 37, 5, 440–452.
Pauwels, Koen, Dominique M. Hanssens, and S. Siddarth (2002), «Long term effects of price promotions on category incidence, brand choice, and purchase quantity», Journal of Marketing Research, 39, November, 421–439.
Peck, Joann, and Terry L. Childers (2003a), «To Have and To Hold: The Influence of Haptic Information on Product Judgments», Journal of Marketing, 67, April, 35–48.
Peck, Joann, and Terry L. Childers (2003b), «Individual Differencies in Haptic Information Processing, The “Need for Touch”, Scale», Journal of Consumer Research, 30, December, 430–442.
Peck, Joann, and Terry L. Childers (2006), «If I touch it I have to have it: Individual and environmental influences on impulse purchasing», Journal of Business Research, 59, 765–769.
Peck, Joann, and Suzanne B. Shu (2009), «The Effect of Mere Touch on Perceived Ownership», Journal of Consumer Research, 36, October, 434–447.
Persson, Per-GÖran (1995), Modeling the Impact of Sales Promotion on Store Profits, unpublished doctoral dissertation, Stockholm: EFI.
Petty, Richard E., and John T. Cacioppo (1986), «The elaboration likelihood model of persuasion», Advances in Experimental Psychology, 19, Leonard Berkowitz (red.), New York: Academic Press, 123–205.
Pieters, Rik, and Luk Warlop (1999), «Visual attention during brand choice: The impact of time pressure and task motivation», International Journal of Research in Marketing, 16, 1 – 16.
Pieters, Rik and Michel Wedel (2008), «Informativeness of Eye Movements for Visual Marketing: Six Cornerstones», in Visual Marketing: From Attention to Action, Wedel and Pieters eds., New York: Lawrence Erlbaum Associates.
Ознакомительная версия.
